This is the ratio of a Keyword or Keyphrase to the total words (depth) on a page. It is one of the most critical aspects of search engine optimization. To improve search engine ranking, your keyword density must not be too high or too low.

Keyword or Keyphrase density is one of several Organic Search Engine Optimization techniques within our SEO practice. The relevance or importance of Keyword Density in present day optimization techniques varies among webmasters. Some attach much importance to it while others do not.

Keyword Density is the number of times your keyword appears on your web page compared other content. If for example the word count on your page is 800 and your keyword appears 400 times, the Keyword Density is 50%. In order to improve search engine rankings, you must integrate proper keyword phrases within your meta tags and web copy.

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